web 2.0 definition – What exactly is it?

Is there even an exact web 2.0 definition? Well that all depends who you talk to. Web 2.0 means a lot of different things to a lot of different people.

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To some it is:

• A special web platform
• All about social networking
• A flash in the pan
• The best way to promote your business
• The quickest and easiest way to make money online

While a web 2.0 definition is a difficult thing to classify, the general consensus is that it signifies a second generation of the Internet as we have come to know it.

Most people see web 2.0 as being all about social networking, blogging and sharing information between users.

Despite it being seen as a second generation of the World Wide Web, web 2.0 really doesn’t signify any major changes in technology. Instead users have learnt how to enhance their communication and interaction with each other, using technology that has actually been around for sometime.

One of the characteristics of web 2.0 is that it allows users to do more than the historical actions of using the World Wide Web to just retrieve data. Instead it enters you into a whole new World of interactivity with other users.

It encourages user participation and allows users to feel as though they own the data they are controlling. Social sites such as Myspace, Bebo and Facebook are changing the way people use the Internet.

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